MOD Lighting
Google Ads
Bing Ads
Facebook Ads
MOD Lighting is an online retailer that sells a variety of lighting products, including interior and exterior lighting. The company aims to create lighting that is not only functional, but also artistic and evocative.
APPROACH
Built a scalable shopping and performance max campaign structure on Google Ads and Bing.
Optimized product titles in the product feed to show for more relevant searches. This helped drive more traffic and revenue.
Segmented out products by the top performers to allocate spend to what was driving the best results.
On Facebook, we focused on leveraging visual content and targeting high intent customers to build brand awareness, social proof, drive more traffic and increase online sales.
RESULTS
$
9M+
Revenue in the first year
400
%
Return on ad spend (ROAS)
8
Figure e-commerce operation
"Thanks to the PPC Boost team’s efforts, the company has garnered $9.37 million in overall revenue in 2022, while maintaining a 350–400% ROAS. The team’s project management is highly efficient, and internal stakeholders are particularly impressed with the vendor’s results-driven approach."
Henry Liu
Founder & CEO, MOD Lighting
BOOST SALES PERFORMANCE
Get Your Free Consultation Today
Let the PPC Boost team dig into your account and provide recommendations on how to improve performance and scale your business.
Free Consultation
Fill out the form to the right, and we will be in touch to set up your free consultation