Bing Ads

Bing Ads

Bing Ads is an advertising platform that can help businesses of all sizes reach a wider audience and increase their sales. While Google Ads is the dominant search engine advertising platform, Bing Ads can offer some unique advantages for advertisers.

Below are a few reasons why you should consider using Bing Ads.

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Reach a wider audience

Bing Ads allows you to reach over 100 million searchers on the Bing Network, including AOL and Yahoo, and also powers ads on partners such as MSN, and Outlook.com.

Lower Competition

Lower Competition

Bing Ads typically has lower competition compared to Google Ads, which can result in lower cost-per-click (CPC) rates and higher ad positions for the same bid.

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Older and Wealthier Audience

Bing has an older user base with higher income and purchasing power compared to Google. This can make Bing Ads more effective for advertisers targeting older or wealthier audiences.

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Better Targeting Options

Bing offers more granular targeting options compared to Google Ads, including targeting by LinkedIn profile data, which can be useful for B2B advertising.

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Measurable results

Bing Ads provides detailed analytics and reporting, so you can track the success of your campaigns and make adjustments as needed to reach your goals.

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Conversion Rates

In some cases, Bing Ads can offer higher conversion rates than Google Ads, especially for certain verticals such as finance and insurance.

Bing Ads is a powerful advertising platform that can help businesses reach a wider audience, target their ads to specific demographics, and achieve measurable results at a cost-effective price.

If you’re interested in learning more about our Bing Ads management services, reach out to the PPC Boost Team for a free audit of your account.

Free PPC Audit

What our clients are saying

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PPC Boost has been instrumental in scaling our Google and Facebook ad accounts. We were able to hit $9MM in topline revenue in our first year in business with ROAS over 400%. Their level of experience with high spending Google & Facebook accounts is hard to find. On top of that, their customer service and communication is top notch!

Henry Liu

Founder, MOD Lighting

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Thanks to PPC Boost, Home Labs increased their Google Ads budget, performance, and profit by over 200%. The team met the KPIs and expectations and stood out for their professionalism. They communicated regularly through emails and video calls and reported results through a custom dashboard.

Noam Sinasky

D2C Manager @ Aterian, Home Labs

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PPC Boost has been amazing at taking our paid search campaigns to the next level! We are uniquely positioned in the B2B e-commerce space and PPC Boost was able to set up custom reporting, allowing us to more accurately measure success from both cart sales and quote sales in Salesforce. This has helped ensure that our paid media efforts are getting the best ROI.

Dave Frazier

Marketing Manager, Recycle Away

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